September 8, 2026
PropOptix, the sales and marketing platform for title companies from PropLogix, today announced PropOptix Lite, a self-serve plan that lets an individual title company sales representative run agent outreach in their own territory without a company-wide rollout or an implementation project.
The plan is aimed at a gap in how outreach tools reach this market. Most platforms are sold to the title agency rather than to the individual, which means a rep who wants to work their own book has to wait on a decision from above them. Lite gives that person a way to start on their own.
Lite is $150 per user per month, covers one county and one sending address, and runs month-to-month with no contract. Reps who activate a territory on or before December 31, 2026, pay $95 per user per month for their first three months. A rep can register an account at no cost, choose their territory, and activate when they are ready. There is no onboarding call and no setup fee.
“The rep who is out building agent relationships every day usually knows exactly who they want to reach,” said Jack Rebel, PropLogix VP of Emerging Markets. “What they do not have is a system that keeps up with them, and they should not have to wait for a company-wide software decision to get one. Lite lets them start this week.”
Once a territory is active, the rep sees new residential listing activity in their county and chooses which listing agents to add to a sequence. PropOptix sends under the rep’s own name and address, and replies go directly to the rep, who owns every conversation the outreach starts.
Lite also includes a daily digest summarizing new listings waiting in the queue and highlighting which agents are worth a call.
Every Lite account includes Branded Market Reports at no additional cost. Once a month, the rep’s agent list receives a market report relative to the rep’s activated county, with industry data covering active listing counts, median list price, days on market, inventory levels, and how each of those moved from the prior period. The report carries the title company’s logo, colors, and contact information, with no PropOptix attribution.
The reports are built as email rather than as an attachment, so an agent can open one on a phone between showings without downloading anything.
PropOptix Lite is part of a three-plan structure. Managed, starting at $1,500 per month, adds copy written by PropOptix, automatic enrollment of new listing agents, and monthly reporting calls. Pro adds integration with a title company’s production software and CRM.
PropOptix Lite is available now at propoptix.com. Introductory pricing runs through December 31, 2026.
About PropOptix
PropOptix is a sales and marketing platform built for title companies and settlement service providers. The platform helps title agencies stay visible with the real estate agents they want to build a connection with through automated outreach, branded market reporting, and market presence tools. PropOptix is a product of PropLogix.